Bill had left the technology field to run a food distributorship, Red Rock Foods, and recently opened a coffee shop in Queen Creek called Daily Buzz. Unfortunately, he was having financial troubles, and chose a gruesome and horrible way to end his own life, by backing his car into a storage area at his food distribution business, pouring gasoline behind his car, and setting it on fire. The fire burned him and his dachshund, Millikin, killing his dog and leading to his death in a hospital several hours after firefighters pulled him from his car, mortally injured but still alive.
His death has been reported at the Arizona-Coffee blog where he frequently posted. He apparently left no suicide note. It's very sad that he chose to end his life this way, as well as that of his dog.